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Designing and Evaluating E-Management Decision Tools: The Integration of Decision and Negotiation Models Into Internet-Multimedia Technologies

Designing and Evaluating E-Management Decision Tools: The Integration of Decision and Negotiation Models Into Internet-Multimedia Technologies
Designing online marketing and Evaluating  E-Managemnet Decision Tools  presents the most relevant concepts for designing intelligent decision tools in an Internet-based multimedia environment online marketing and assessing the tools using concepts of statistical design of experiments. The design principle is based on the visual interactive decision modeling (VIDEMO) paradigm. Several case studies are discussed in detail, referring to online preference elicitation, collaborative decision making, negotiation online marketing and conflict resolution online marketing and marketing decision optimization.  (See www.beroggi.
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