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Wireless Data Demystified by John Vacca, X

UNDERSTAND WIRELESS DATA COMPLETELY, EASILY WITH "WIRELESS DATA DEMYSTIFIED Wireless subscribers are up, but revenue per subscriber isn't - marketing services and it isn't going to be unless wireless service providers can provide more than plain-vanilla voice services. The road to successful deployment of data services has been difficult, but it is essential if the industry is going to survive. This book takes you inside the data services that will - one way or another - transform the wireless industry. John R. Vacca wrote the book on wireless data, literally: His "Wireless Broadband Networks Handbook is the field's standard professional reference. Now, in "Wireless Data Demystified, he offers a book anyone can understand--without being a certified technical expert. And if you are a technical expert, you will find here the essentials you need, without wading through hundreds of pages of technical detail. You "must read this book if-- * understanding wireless data technologies marketing services and their future is your career * you want a sightline on interlinked wireless data technologies - marketing services and a realistic timeline on what's really happening now * wireless e-mail, e-commerce, audio, video, stock quotes, information retrieval, marketing services and other subscriber services are part of your plan for the future * networks, technologies, marketing services and the protocols that deliver wireless data services are your responsibility * making the move from straight wireless voice services to data is your company's survival strategy - or should be * basic network design marketing services and deployment concepts, clearly explained, could put you ahead of the pack * implementing fixed wireless or WLL (wireless local loop) is a service possibility *you're a network manager, administrator, or technician, or work in wireless sales or marketing * you can see past the troubled present to future investment potential of wireless data Transmitting wireless data will be a $7.5 billion-a-year business by 2005, industry analysts predict.
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